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A Case for Simplicity – Why Complex Products Might Not Be Best for Your Company

The simple solution is usually the right one. This is a true statement. (It’s also a bit boring.) This is Occam’s razor, and it applies to the scientific process, detective work, and product development. However, it doesn’t often organically relate to the way CEOs tend to think. As entrepreneurs, we’re…

Sharon Muniz

entrepreneurs Occam's Razor Simplicity

HBO’s Silicon Valley Is (Often) Wrong about Tech Startup Life

“I don’t know about you people, but I don’t want to live in a world where someone else makes the world a better place better than we do.” — HBO’s Silicon Valley One idea. Instant millionaires. It’s the dream, right? Perhaps this has happened in the past. And it’s certainly…

Sharon Muniz

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Which CMS is better for my business: WordPress or Drupal | Pros & Cons Of Each CMS

Which CMS Is Best, WordPress or Drupal? Your CMS or content management system needs to empower you as an online business. Content reigns supreme online, and if you’re hoping to increase traffic to your website, improve conversion rates or position yourself as an industry expert, content marketing will be a…

Sharon Muniz

CMS CMS Pros and Cons Drupal SEO Wordpress

The Power of Root Cause Analysis: Understanding the Real Constraints and Leverage Points of Your Business

When problems arise, we tend to look for the easiest solutions.  Is that always the best strategy? Likely, not. As any doctor can tell you, quick-fixes may work. Or, they might only address surface-level symptoms. They might do nothing to improve your overall health. The longer you ignore the real…

Sharon Muniz

Developing a Product with a Remote Team

  “The surprising question we get is, ‘How many people telecommute at Google?’ And our answer is, ‘As few as possible.’” —Patrick Pichette In 2013, Google’s CFO Patrick Pichette was making headlines. At a time when most companies were investing in remote work, Pichette strongly believed that the best work…

Sharon Muniz

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Launching an E-commerce Business Without Quitting Your Day Job

To launch a successful start-up, you have to quit your job and spend 100% of your time on the new company. Right? As it turns out, not so much. Let’s take a brief stroll through history: Henry Ford worked for Edison while he was starting his company. Steve Wozniak worked at…

Sharon Muniz

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Blue Ocean Strategy: A Roadmap on How to Be the Good Kind of Different

“Go where the profits are and the competition isn’t.” —W. Chan Kim and Renée Mauborgne Blue Ocean Strategy Want to know how to succeed with your next project? Simple: Stop competing Counterintuitive? Yes! That’s the point. Blue ocean strategy is here to change the way you strategize toward success. Kim…

Sharon Muniz

Blue Ocean Strategy business strategy entrepreneur opportunity for growth proactive strategic pricing successful entrepreneur

Rule #1 for Building an App or E-Commerce Product: You Must Not Fool Yourself

” The first principle is that you must not fool yourself— and you are the easiest person to fool.” —Richard Feynman What’s the first thing you need when you’re building a new app or e-commerce product? Some might say a solid marketing strategy. Others might remark that investors may come…

Sharon Muniz

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Mobile Development vs. Web Development

What’s the difference between mobile development and web development? Web application development refers to creating web pages, posts, and applications for the internet. An example of this is your business website. On the other hand, mobile development is developing applications and tools for smartphones and other devices, e.g. iPhones, Android…

Sharon Muniz

mobile development mobile development Reston VA reston va Web Development Web Development Reston VA

Launching an E-commerce Business, Without Quitting Your Day Job

We might think that to launch a successful e-commerce business, you have to quit your job and spend 100% of your time on the new company. But Henry Ford worked for Edison while he was starting his company, Steve Wozniak worked at Hewlett Packard while starting Apple. They are not…

Sharon Muniz

e-commerce launch e-commerce business successful e-commerce
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