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Apps aren’t just for kids! This is really the theme for 2021 for anyone in the tech sphere. Yes, apps like TikTok and Snapchat get tons of publicity because of what the “younger” crowd is doing with them. This often causes people who run businesses to assume that apps have…
Sharon Muniz
Let’s talk 2021 SEO trends. This is a look ahead to the ways people will be finding your brand in the next 12 months. Even brands that are content with their SEO strategies from 2020 can benefit from some era-specific tweaks. The way that people browse and shop online…
Sharon Muniz
What will websites be like in 2021? The exciting thing about digital landscapes is that they both influence and reflect culture. As a result, a website can be like a mirror into the present. It’s clear to see that the happenings of 2020 will significantly influence the digital updates of…
Sharon Muniz
Does your brand have an environmental-responsibility statement? This should be a priority objective for 2021 if you haven’t drafted one yet. Countless studies are showing that people are actively choosing brands that make their sustainability efforts more transparent.he findings of a recent survey regarding customer attitudes toward brands that practice…
Sharon Muniz
This year is going to present fresh opportunities to connect with your clients in new ways. It may be time for a big “switch up” when it comes to some small details that have been hindering your company’s brand-client connection. Let’s look at 3 ways to connect with your customers…
Sharon Muniz
“The first principle is that you must not fool yourself—and you are the easiest person to fool.” —Richard Feynman What’s rule #1 for building a new app or e-commerce product? Some might say a solid marketing strategy. Others might remark that investors may come in handy. Still others might…
Sharon Muniz
When was the last time that you felt guilty about wasting time? Did you notice that – somehow, suddenly – you’d spent an hour scrolling through social media? Did you snooze your alarm a few times too many and then curse yourself for missing an early start to your day…
Sharon Muniz
What is most personal, is most general. – Carl Rogers Empathy. It’s often defined as the ability to sense another’s emotions…or to connect with another on a personal level. It can seem like a niche, soft skill. Not one, perhaps, that you need to prioritize in your business. However, sometimes…
Sharon Muniz
You’re Number One! You’re Number One! For much of our lives, we’ve been accustomed to thinking of the number one as the goal. We want to be on top, right? As we build our businesses, we’ve kept that tantalizing idea in mind: To be the number one company in our…
Sharon Muniz
In the middle of the 20th century, a Yale University professor named Charles Lindblom published an article comparing the way that public administrators made decisions to a different – and potentially better – way: incrementalism. According to incrementalism, you should make decisions through a process called successive limited comparison. Translation:…
Sharon Muniz
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